How To Build An Online Business That Isn’t A Personal Brand with Mark Webster From Authority Hacker

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In the SEO world, authority is what counts most.
But when you’re launching your online business, authority might not even cross your mind.
A higher authority means more respect from Google, and more respect from Google means higher rankings for more queries.
If you site has a high enough authority, and is not attached to you as a personal brand, you could be setting yourself up for some major opportunities with your Authority site and Affiliate brand.
In this week’s episode, Josh interviews Mark Webster from Authority Hacker – one of the most successful authorities sites in the world – where they tackle all things building an authority site and how to get the results you can actually win with.
Ready to dive in? Scroll up and hit play!

The Biggest Takeaways from This Episode:

  • The true cost of shiny object syndrome and what you can do to avoid it.
  • The difference between an Authority Site and an Affiliate Site… and what the purpose of each is.
  • How you can incorporate affiliate marketing into your authority site.
  • What keeping it simple – with systems and processes – has done to positively impact an Authority Site and the management behind the scenes.
  • The true cost of running an Authority Site and the moving parts that require an investment.
  • How to offer real value with an Authority Site versus being valuable as an Influencer.

Resources Mentioned in This Episode:

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