How To Use Urgency in Your Promotions To Close More Sales with Jack Born

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Josh & JIll talks with Jack Born

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Be honest with me for a sec

Have you ever watched a webinar and during the pitch the host adds in a “fast action bonus” that makes you wanna grab your credit card and furiously type in your details?

Or have you ever watched a launch go down and finally on the last day decided to join because…FOMO?

Or have you ever been in someone’s funnel where there is a deadline approaching and all you can think to yourself is “gah! SHOULD I BUY THIS?!”?

I see it happening all. the. time online and there is one thing all 3 of those situations have that helps to cinch the deal and make people buy…

Urgency.

And while not everyone is a fan of the “pressure” it can apply to a sales process, it is hands down one of the most powerful motivators in any potential transaction.

So we asked the creator of Deadline Funnel (a.k.a our go-to software for creating urgency inside evergreen funnels), Jack Born to come onto the podcast this week to talk about how to use urgency to close more sales in your business!

Sound like something you could use more of?

Stop what you’re doing, scroll on up the page and listen to this!

Because “urgency” doesn’t have to be a dirty word.

The Biggest Takeaways from This Episode:

  • How a “deadline” can be honest even if you’re automating it.
  • Why your entrepreneurial integrity relies on your honesty.
  • Where you’re leaving money on the table with every promotion that you run.
  • How online marketers are unknowingly frustrating their audience members when it comes to their sales funnels.
  • What the “perfect persuasion window” is and how to take advantage of it to make more money in your business.
  • If there's ever a time that countdown timers actually work against you rather than for you.

Resources Mentioned in This Episode:

A Little Note From Josh & Jill

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